From strategy to delivery, on one platform
Chart the path. Take the decision.
Masarkum connects the strategic plan to its KPIs, the portfolio to its projects, and governance to risk and compliance — in a genuinely Arabic-native interface with live decision dashboards.
Arabic-native, right-to-left by design · Built with reference to leading practices such as PMI, ISO and NCA frameworks · Flexible deployment options, discussed per client
Strategy Health
Strategic plan 2026–2030
Objective scores blend KPI impact and initiative effort (75% / 25%).
KPI Status
16 KPIs measured against approved thresholds
- On Track9
- At Risk3
- Off Track2
- Completed1
- Not Started1
Initiative Status
12 initiatives linked to plan objectives
- On Track8
- At Risk3
- Off Track1
Sample data. The Masarkum dashboard — strategy health, KPI and initiative status, and the traceability chain that ties them back to the objective.
Frameworks we reference
Strategy is written in one place and executed in another
Most organisations have a sound strategic plan. What they lack is a single place where it stays connected to reality — so reporting is late and decisions are made from an outdated picture.
Disconnected systems
Strategy in a slide deck, KPIs in spreadsheets, projects in a third tool, risks in a fourth file.
Manual, late reporting
Weeks of collection and formatting before every executive meeting — producing a picture that is already out of date.
Governance without a trace
Meeting decisions that never become actions, and escalations that reach the right authority too late.
Tools that never truly spoke Arabic
Global platforms with a translation layer bolted on — broken RTL, and no grasp of the regulatory requirements organisations work under.
Eleven modules on one data model
Strategy, performance, operational plan management, portfolios, projects, tasks, GRC, stakeholders, workshop management, workflows and system settings. Each module feeds the next.
Strategy Management
Build the strategic plan and cascade it into connected objectives and initiatives, and link plans to Vision 2030 targets.
Module detailsStrategy Performance
Track KPIs and strategy progress with reports linked to objectives and projects.
Module detailsOperational Plan Management
Turn strategic objectives into an annual operational plan with activities, owners and KPIs.
Module detailsGRC Management
Risk, policies, continuity and meeting governance in one module linked to objectives and projects.
Module detailsPortfolio Management
Prioritise portfolios of initiatives and tie every investment to a strategic objective.
Module detailsProject Management
Plan and follow projects from charter to closure, with a PM maturity assessment as a capability of the module.
Module detailsTask Management
Assign tasks and follow daily progress, with every task linked to its project and plan.
Module detailsStakeholder Management
Map stakeholders, plan engagement and follow commitments linked to projects and strategy.
Module detailsWorkshop Management
Organise workshops from invitation to outcomes, and link decisions to projects and plans.
Module detailsWorkflow Management
Approval and escalation paths across departments, with every request followed to closure.
Module detailsSystem Settings
Roles, permissions and organisation settings that keep every module governed.
Module detailsWhat actually sets us apart
Arabic-native, not translated
Built for Arabic and English, with right-to-left support across tables, dashboards and reports.
One platform instead of scattered systems
Strategy, portfolio, projects and governance on a single data model — no brittle integrations, no manual export and re-import.
Built with reference to leading practices
We refer to practices such as PMI, P3M3, ISO 21500/21504 and ISO 27001/22301/31000, plus NCA and ECC controls and PDPL / SDAIA requirements.
AI inside the workflow
Ask your strategy questions, simulate scenarios, and get escalations and insights, with people approving every change.
Governance that leaves a trace
From minutes to decision to action to automatic escalation on delay — one auditable chain.
Built for enterprise scale
Millions of records per day, thousands of concurrent users, a 99% availability target, and flexible deployment options, discussed per client.
Three kinds of organisation, one shared need: plans that reach the finish line
Government entities
Ministries, authorities and municipalities whose plans link to Vision 2030 targets and face periodic, public accountability.
- Link operational objectives to national targets and measure the contribution
- Designed for alignment with NCA and ECC controls and PDPL / SDAIA requirements
- Fully Arabic interface and reports, ready for leadership without rewriting
Large enterprises
Multi-sector groups that need one performance picture across subsidiaries and operating units.
- A unified initiative portfolio with transparent investment trade-offs
- Objectives cascaded to subsidiaries while keeping their data private
- Group-level risk governance and review boards
Consulting firms
Advisory teams delivering strategic planning and transformation engagements who need a delivery tool, not scattered spreadsheets.
- A project-management maturity assessment that produces a report for leadership
- Reusable templates and methodologies across engagements
- Hand the client an operating platform, not a file that dies with the engagement
An assistant that works inside the system, not beside it
AI in Masarkum appears inside the screens people work in. Strategy Chat and the other capabilities below each arrive as a draft until a person accepts it.
Strategy Chat
Ask the strategy questions in natural language, in Arabic or English, and get answers grounded in your own objectives and KPIs.
Strategy Simulator
What-if scenarios on objectives, budget and capacity before a commitment is made.
Adaptive Dashboard
A view that reshapes around the role, surfacing what is drifting instead of everything at once.
Auto-Execution Engine
Suggests follow-up actions based on performance signals, for your team to review and approve.
AI Escalation
Escalation driven by risk, delay and dependency signals.
AI Insight
Recommendations surfaced against objectives, KPI trends and portfolio health, reviewed before they are adopted.
AI governance: every call is logged with model version, prompt version and token count, and generated outputs are designed to go through human review before approval.
Make your path clear
Book a short demo and we will walk the platform through your organisation’s context, not a generic dataset.